Sunday, November 1, 2009

Food for Thought

A new bill is currently being proposed in the Australian parliament that could radically change the way companies can promote their products as being “Made in Australia”.

If the proposed bill is successful it will require food to be 100% produced in Australia to be eligible to promoted as being “Australian made”.

Currently, claims such as "Australian made" or "Made in Australia" can only be made when the products have been "substantially transformed" in Australia and 50% of the costs of production have been carried within the country.

The new proposed bill also enforces products that have one or more ingredients from a different country that they will have to display the percentage of the imported ingredients.

Should this bill be also expanded across the whole range of manufacturing industries, not just food, so that buyers can be fully aware of the Australian content of the products they purchase?